Why your marketing department should start company business vlogging
When considering how many different types of content is out there, can business vlogging do your company justice? In this article we focus on business vlogging. We give you real insights on why you should use YouTube and other social media channels with great video sharing platforms. Think twice before deciding on the next marketing budget because vlogging might just have the potential to provide lot’s of content on a relatively small budget.
Marketeers always need to find new ways to build relationships with their target audiences. This is true today, and has been for a while. The difference today is that video has taken a dominant position with 61% of businesses saying they currently use or plan to produce videos for their marketing efforts. At the same time, marketers also find that 69% of their general audience prefer to watch video when available on a landing page. It’s an important and significant move towards video that is occurring. The question you, as a marketer, need to ask yourself is: “How can we order video content that achieves our intended marketing goals while remaining on budget?” This is where business vlogging becomes a serious contender.
Why should your company produce a business vlog? Over 60% of people are visual learners according to established NLP-studies. We process images 60,000 times faster than plain text and 90% of information sent to the brain is visual. Carefully selected video content has the ability to transform your marketing efforts. Where do we start? Today, the most common place businesses start is with a standard blog. Perhaps you have already created several articles that tackle the problems surrounding your customers? Therefore, start with producing videos where you talk through these customer problems. But, there are several other ideas that can be implemented with a relatively small production crew. In our business vlog whitepaper, our team at Storisell present 15 business vlogging ideas that your company can produce within a smaller budget.
Company Business Vlogging. Creating a business vlog is an relatively easy and straightforward process. Learn how
Storisell was founded with the goal of offering our customers powerful content. We believe that carefully selected content has the ability to transform the way companies attract new customers, investors and employees. By understanding how 60% of people have a visual learning style, our work is about helping people understand the products and services they consume. We process images 60,000 times faster than plain text and over 90% of information sent to the brain is visual. You are one meeting away from content that can transform your company. Book a meeting with our team to get started.